Using a blog for business purposes is becoming more popular and important. It is an easy way to generate new fresh content, and post this content in an easy to use CMS (content management system) format like wordpress. Using a blog for business purposes does however come with some best practices. Krishna De talks about […]

My Brother in law Seth recently stumbled across another free blogging site that seemed to be quite good at first glance. http://www.vox.com Vox says it puts the fun back into blogging, with the promise that it is easier to create a beautiful post then it is to write and send an email.

Vox allows the ability […]

The growing popularity of blogging by the general public is making business blogging a necessary marketing tool to stay competitive. There are many factors that can determine the success or failure of business blogging, and how successful it is with the business’s target market. These factors include how well the blog is marketed, how easy […]

When discussing online marketing there is the inevitable comparison between a Business Blog (b-blog) and an online forum. The feeling is that the two serve essentially the same purpose and it is a simple matter of defining which approach may be best for your company.
The comparison between these two approaches is something like comparing apples […]