Business Blog best practices

Using a blog for business purposes is becoming more popular and important. It is an easy way to generate new fresh content, and post this content in an easy to use CMS (content management system) format like wordpress. Using a blog for business purposes does however come with some best practices. Krishna De talks about […]

Social watching

Have you ever taken the time to sit and watch people?
I don’t have any statistical proof but I believe it is one of the most indulged past times. So why do we do it? And what do we find so fascinating when we watch other people?

Some of the things I thought of as to why […]

A Testimonial is like a kiss

Driving your credibility up the trust curve is what clinches the deal when talking to prospective clients. Testimonials when done correctly are a quick sure fire way to drive your credibility up the trust curve. Being honest and true is one of the most important golden rules when using testimonials in our sales process. It […]

The Meta Tag Magic

Besides the title tag there are four meta tags that you should use. These meta tags talk to the search engines and provide them with a certain amount of information. The meta tags used to be extremely important. Today they are not as important but if left out you would be missing a large opportunity […]